Marketing Communications Executive
Lead and execute communication strategies to strengthen CaringSG’s visibility, credibility, and engagement with caregivers, partners, and the public.
This year’s Purple Parade was held on 29 October 2022 at Suntec City to support inclusion and celebrate the abilities of persons with disabilities. 2022 marks the 10th anniversary for the Purple Parade, and the first time that CaringSG has participated in this event!
In the lead up to the Purple Parade, CaringSG held an online slogan quest for our members with two categories:
- Category 1: non-caregiver members can create their own short slogans to encourage caregivers
- Category 2: caregiver members can share their self-declared phrase that has always inspired them to remain motivated despite their challenges.
The contest ran until 30 November 2022. Scroll to the bottom of this article to see the winning slogans!
On the actual day of the Purple Parade, CaringSG members who dropped by the CaringSG booth and flashed their eCard were able to redeem limited edition free gifts (tote bag for caregiver members and a CaringSG badge for non-caregiver members).
Members as well as the public could also purchase specially made handicrafts to support the caregivers and youths of CAREcottage families (see their beautiful handicrafts here).
The highlight of the Purple Parade was the marching of contingents where participants marched together to show solidarity for persons with disabilities. CaringSG, together with Centre for Fathering, formed a strong marching contingent of 88 participants. Everyone was really happy and proud to be part of this meaningful event.
The Purple Parade was supported by five CAREkakis, nine CaringSG staff and twenty-two volunteers. A loud shoutout and thank you to our partners (Enabling Lives Initiative Grant by SG Enable and Tote Board, and Temasek Foundation) who made this meaningful event possible.
Congratulations to the following winners of our slogan quest!
We are greatly inspired by each and every one of your slogans and would like to announce the winners below:
- CaringSG Online Slogan Quest Winner (Category 1): “All trials have an expiry date!” by Ms Tay
- CaringSG Online Slogan Quest Winner (Category 2): “You make a world of difference!” by Low Li Ting
We also hope these notable slogan submissions will bring warmth to your day:
- “Together, We Can!” by Amir Yunus
- “Laugh more, open your heart, and take each day as it comes” by Ernest
- “Don’t put a limit on anything. The more you dream, the further you get.” by Lim Sook Wei
- “There is always light at every tunnel ahead.” by Ng Tiong Hui
- “Appreciate progress, no matter how small!!” by Poornima Rajaram
- “Care and Compassion in Community makes us stronger” by Timothy Wong
- “Mom is the best teacher for your own son! Love yourself, family first before you can love others” by Vivien Tanaka
- “Open our heart to listen, to act.” by Wong KK
- “Be brave, be persistent, be fun. Never give up! Yes, you can!” by Yuria Tantono
Other Updates
Celebrate a BIG Sports and Wellness Bang with CaringSG!
On 31st August 2025, a total of 56 CaringSG members — caregivers and their loved ones with physical, intellectual, and neurological impairments — came together at NTUC Club’s multipurpose hall, Singpost Centre to celebrate the last day of August with a BIG Sports and Wellness Bang!
CaringSG Webinar Summary: Empowering Families Through Sexuality Education
Teaching children about sexuality and healthy relationships is never an easy task, and for parents of children with intellectual disabilities and autism spectrum disorder (ASD), the challenges can feel even more overwhelming. To support caregivers on this journey, CaringSG recently hosted a webinar featuring expert insights and heartfelt sharing from both a professional and a parent, offering practical guidance, reassurance, and hope.
Celebrating SG60 with Caregivers at Bird Paradise
On 11 August 2025, 62 participants — including caregivers, persons with disabilities (PwDs), and their family members and loved ones, volunteers and CaringSG team — came together for a memorable SG60 celebration at Bird Paradise, Mandai.
Celebrating SG60: National Day Istana Open House
On 3 August 2025, CaringSG proudly joined the nation in commemorating Singapore’s 60th birthday at the National Day Istana Open House (NDIOH).
Celebrating Volunteer Appreciation Day 2025: Honouring Five Years of Heart-Led Action
On 12 July 2025, CaringSG celebrated Volunteer Appreciation Day with heartfelt gratitude and joy. Marking five years of empowering caregivers, the event honoured the volunteers who have been the heart of our mission. From touching performances and meaningful awards to laughter, cake, and connection — it was a celebration of care in its truest form.
